We now have the winner of the final quarterly award of 2018 for book published in September, October and November. Alice O’Keefe from The Bookseller was the quarterly judge.
We are absolutely delighted to announce that the winners are:
Maura Wilding and Harriet Venn for Feminists Don’t Wear Pink and Other Lies
Comment from Alice: ‘This was an expertly conceived and managed big budget campaign which targeted the Gen Z readership who are almost impossible to reach through traditional channels. It also demonstrated the publicists’ flexibility in their quick-thinking reaction to a major obstacle (when a certain person decided he didn’t like the Top Shop pop-up) and their ability to effectively turn this upset into even more publicity. Very impressive!’
Alice Hill and Naomi Cooper for My Mum Tracey Beaker