PPC Annual Awards Shortlist – 2021 campaigns
It is with great pleasure that we announce the shortlist for the PPC Annual Awards given for the best campaigns carried out by book publicists in 2021.
A MASSIVE congratulations to all shortlisted publicists and a HUGE thank you to all who took the time to submit their impressive campaigns.
Could the shortlistees please email your final form to publicitycircleawards@gmail.
We would like to invite shortlistees and PPC members to save the date for our annual awards evening on Monday 7th March, please add the date to your calendars. The restaurant is booked and we’re looking forward to returning to Southwark! Very sadly, Baltic didn’t survive the pandemic, but a new restaurant, Antillean, is in its place and excited to welcome us. More details coming soon, watch this space.
PPC ANNUAL AWARDS SHORTLIST
The Waterstones Hardback Fiction Award
Klara and The Sun by Kazuo Ishiguro – Rachel Alexander and Josh Smith, Faber & Faber
Ruthless Women by Melanie Blake – Tory Lyne-Pirkis, Midas PR for Head of Zeus
Animal by Lisa Taddeo – Georgina Moore and Hannah Bright, Midas PR for Bloomsbury
Sankofa by Chibundu Onuzo – Kimberley Nyamhondera, Little, Brown
Beautiful World, Where Are You by Sally Rooney – Josh Smith, Faber & Faber
Sorrow and Bliss by Meg Mason – Virginia Woolstencroft, Orion
The Bookseller Award for Hardback Non-Fiction
Good Grief by Catherine Mayer and Anna Mayer Bird – Lily Capewell, HQ HarperCollins
SLUG and Other Things I’ve Been Told to Hate by Hollie McNish – Clara Diaz, Little, Brown
Vaxxers by Professor Sarah Gilbert and Dr Catherine Green – Eleni Lawrence, Hodder & Stoughton
Empireland by Sathnam Sanghera – Olivia Mead, Penguin General and Ruth Killick, Ruth Killick PR
Spider Woman: A Life by Lady Hale – Anna Redman Aylward, Vintage
Free: Coming of Age at the End of History by Lea Ypi – Corina Romonti, Penguin Press
Best Celebrity Campaign
The Storyteller by Dave Grohl – Jess Barratt and Rebecca McCarthy, Simon & Schuster
Windswept and Interesting by Billy Connolly – Yassine Belkacemi, John Murray Press
WILL by Will Smith and Mark Manson – Charlotte Bush and Rachel Kennedy, Cornerstone
Maybe I Don’t Belong Here by David Harewood – Jessica Duffy, Pan Macmillan
Celebrating the Seasons with The Yorkshire Shepherdess by Amanda Owen – Tory Lyne-Pirkis, Midas PR for Pan Macmillan
Putting the Rabbit in the Hat by Brian Cox – Elizabeth Masters and Ana McLaughlin, Quercus
My Body by Emily Ratajkowski – Milly Reid and Ella Patel, Quercus
The Madness of Grief by The Reverend Richard Coles – Virginia Woolstencroft, Orion
The Mo Siewcharran Award for Best Debut Campaign
Assembly by Natasha Brown – Chloe Davies, Penguin General
Careless by Kirsty Capes – Alainna Hadjigeorgiou, Orion
Detransition, Baby by Torrey Peters – Drew Jerrison, Profile Books
Luster by Raven Leilani – Gabriela Quattromini, Pan Macmillan
Open Water by Caleb Azumah Nelson – Jane Gentle, Anna Ridley and Rosie Safaty, Penguin General
The Right to Sex by Amia Srinivasan – Anna Massardi, Bloomsbury
Best Crime & Thriller Campaign sponsored by Bloody Scotland
Dead Man’s Grave by Neil Lancaster – Sian Baldwin, HQ HarperCollins
Slough House by Mick Herron – Yassine Belkacemi and Charlotte Hutchinson, John Murray Press
The Sanatorium by Sarah Pearse – Thomas Hill, Transworld
The Last House on Needless Street by Catriona Ward – Drew Jerrison, Profile Books
A Narrow Door by Joanne Harris – Alexandra Layt, Orion
How To Kidnap The Rich by Rahul Raina – Kimberley Nyamhondera and Hayley Camis, Little, Brown
The Award for Best Lifestyle, Gift and Humour Campaign sponsored by Books Are My Bag
There’s No Such Thing as ‘Naughty’ by Kate Silverton – Clara Diaz and Beth Wright, Little, Brown
Sapphire: A Celebration of Colour by Joanne Hardy – Alexandra Finch, Thames & Hudson
The Sober Girl Society Handbook by Millie Gooch – Izzie Ghaffari-Parker, Transworld
Four Thousand Weeks by Oliver Burkeman – Aidan O’Neill and Mia Quibell-Smith, Vintage
Nests by Susan Ogilvy – Corina Romonti, Penguin Press
The Queer Bible edited by Jack Guinness – Joe Thomas and Sian Baldwin, HQ HarperCollins
The Netgalley Award for Paperback Original – Fiction or Non-Fiction
All The Names Given by Raymond Antrobus – Alice Dewing, Pan Macmillan
What White People Can Do Next by Emma Dabiri – Emma Draude and Annabelle Wright, EDPR and Emma Lubega, Penguin Press
My Mother, Muchausen’s and Me by Helen Naylor – Myrto Kalavrezou, Bookouture
The Cancer Ladies Running Club by Josie Lloyd – Joe Thomas, HQ HarperCollins
Best Academic Campaign
John Craxton: A Life of Gifts by Ian Collins – Chloe Foster, Yale University Press
The Women Are Up To Something by Benjamin J. B. Lipscomb – Anna Gell, Oxford University Press
How the Just So Stories Were Made by John Batchelor – Stephanie Lee, Yale University Press
Twelve Caesars by Mary Beard – Kathryn Stevens, Princeton University Press
The Edinburgh International Book Festival Award for Best Generic Campaign
Luna Loves by Joseph Coelho, illustrated by Fiona Lumbers – Paul Black, Andersen Press
Elmer Pride by David McKee – Paul Black, Andersen Press
The Hill We Climb and Call Us What We Carry by Amanda Gorman – Lucie Cuthbertson-Twiggs and Mia Quibell-Smith, Vintage
Jhalak Prize 5th Anniversary with Book Tokens – Emma Draude, Emma Dowson and Annabelle Wright, EDPR
Children’s Laureate Life-Changing Libraries with Cressida Cowell – Hannah McMillan and Gabriella Drinkald, Midas PR and Rebecca Logan and Dominic Kingston, Hachette Children’s Group
Bookshop Day – Anna Zanetti and Ashley Baugh, Midas PR
Best Children’s and YA Celebrity Campaign
The House in the Woods by Yvette Fielding – Paul Black, Andersen Press
Vetman and His Bionic Animal Clan by Noel Fitzpatrick, illustrated by James Lancett – Hannah Bradridge, Hachette Children’s Group and Elaine Egan, Hachette Ireland
Escape the Rooms by Stephan Mangan, illustrated by Anita Mangan – Penelope Daukes, Scholastic
A Year on Adam’s Farm by Adam Henson, illustrated by Rachel Saunders – Ellen Grady, Penguin Random House Children’s
The Boy with Wings by Lenny Henry, illustrated by Keenon Ferrell – Clare Hall-Craggs and Sabina Maharjan, Macmillan Children’s Books
You Are A Champion by Marcus Rashford with Carl Anka – Jo Hardacre and Amber Ivatt, Macmillan Children’s Books
Cookery Book Award
The Green Barbecue and The Sweet Roasting Tin by Rukmini Iyer – Sarah Bennie, Sarah Bennie PR and Lucie Cuthbertson-Twiggs, Vintage
Simply Raymond: Recipes from Home by Raymond Blanc – Jessica Farrugia Sharples, Headline
One Pot, Pan, Planet by Anna Jones – Michelle Kane, 4th Estate
Jane’s Patisserie by Jane Dunn – Alice King, Ebury
The PPC Award for Best Sports Book Campaign
It’s Always Summer Somewhere by Felix White – Megan Brown and Karen Baker, Octopus
Lucky by Ed Jackson – Lily Capewell, HQ HarperCollins and Megan Davies and Mollie Tant, Belle PR
Too Many Reasons to Live by Rob Burrow – Hannah Corbett and Josie Turner, Pan Macmillan
Why We Kneel, How We Rise by Michael Holding – Sabah Khan, Simon & Schuster
ONE: My Autobiography by Peter Schmeichel – Emma Knight, Hodder & Stoughton
Coming Up For Air by Tom Daley – Joe Thomas, HQ HarperCollins and Jacob Beecham, Carver PR
The Children’s Book Award sponsored by the Daily Mail
The Christmas Pine by Julia Donaldson, illustrated by Victoria Sandoy – Penelope Daukes, Scholastic
Sticky McStickstick by Michael Rosen, illustrated by Tony Ross – Nina Douglas, NDPR for Walker Books
The Boy Who Made Everyone Laugh by Helen Rutter – Harriet Dunlea, Scholastic
Noah’s Gold by Frank Cottrell-Boyce, illustrated by Steven Lenton – Amber Ivatt, Macmillan Children’s Books
The Last Bear by Hannah Gold, illustrated by Levi Pinfold – Tina Mories, HarperCollins Children’s Books
My Skin, Your Skin by Laura Henry Allain MBE, illustrated by Onyinye Iwu – Sophia Smith and Jasmin Kauldhar, Penguin Random House Children’s
Julia and the Shark by Kiran Millwood Hargrave, illustrated by Tom de Freston – Emily Thomas, Hachette Children’s Group
The Primrose Railway Children by Jacqueline Wilson, illustrated by Rachael Dean – Tania Vian-Smith, Penguin Random House Children’s and Naomi Cooper, Freelance
Best YA Campaign
All Our Hidden Gifts by Caroline O’Donoghue – Rosi Crawley and Becca Oram, Walker Books
The Gilded Ones by Namina Forna – Katarina Jovanovic, Usborne
Medusa by Jessie Burton – Emily Marples, Bloomsbury
The Upper World by Femi Fadugba – Chloe Parkinson and Phoebe Williams, Penguin Random House
When the World Was Ours by Liz Kessler – Eve Wersocki Morris, Simon & Schuster
Empress & Aniya by Candice Carty-Williams – Annabelle Wright, EDPR for Knights Of
Best Newcomer Award sponsored by Jo James
The Lost Storyteller by Amanda Block – Niamh Anderson, Hodder & Stoughton
Dead Man’s Grave by Neil Lancaster – Sian Baldwin, HQ HarperCollins
How Was That Built? by Roma Agrawal MBE, illustrated by Katie Hickey – Grace Ball, Bloomsbury
The Duke and I by Julia Quinn – Francesca Banks, Little, Brown
Sapphire: A Celebration of Colour by Joanna Hardy – Alexandra Finch, Thames & Hudson
The Sober Girl Society Handbook by Millie Gooch – Izzie Ghaffari-Parker, Transworld
Aftermath by Harald Jahner, translated by Shaun Whiteside – Anna Lambert, Ebury
How the Just So Stories Were Made by John Batchelor – Stephanie Lee, Yale University Press
